Michelle Bridges is Australia’s most influential health and fitness personality. Working with Talisman Licensing and Big W stores across Australia, Michelle has launched a full range of fitness apparel footwear, accessories and fitness equipment along with a range of vitamins and supplements and healthy meals.
Michelle began her career as a trainer and fitness instructor teaching classes in Australia, and later as an international Master Trainer training other fitness instructors all over the world.
In 2004 Michelle was named Fitness Leader of the Year, and in 2006 she achieved national recognition as the trainer on Channel 10’s nationwide success, The Biggest Loser. She has gone on to become Australia’s most influential health and fitness personality.
In addition to her TV appearances, Michelle is a best-selling author of several books that espouse her healthy eating and regular exercise philosophies, including Crunch Time, Losing the Last 5 Kilos and Five Minutes a Day, and two cookbooks, Crunch Time Cookbook and The No Excuses Cookbook.
Her online weight loss program, The Twelve Week Body Transformation, has helped thousands of people from all over the world get their lives and their waistlines back on track and currently has over 30,000 members.
Working with Talisman Licensing and Big W stores across Australia, Michelle launched a range of fitness apparel in 2012 followed closely by footwear, accessories and fitness equipment. The collection has fast become the most successful fitness range in Big W’s history and has since expanded to include apparel for teenagers, homewares, hats and bags.
2014 also saw the expansion of Michelle’s brand into licensed vitamins and health supplements in partnership with Blackmores.
The range has been hugely successful, with the Michelle Bridges water bottle even causing a media stir. Click here to read more.